

CHICKEN RECIPE

for dogs

The Inception® Fish Recipe is created with animal protein first to meet your canine companions needs. It contains no potatoes, legumes, corn, wheat, or soy.
The oats used in Inception® come from the pristine oat fields of Canada. Oats are high in fiber and contain antioxidants, vitamins, and minerals, all working together to promote and maintain the health and well-being of your canine.
Lastly, the millet and milo we use are grown in the vibrant green farmlands of North Dakota, harvested with care by local farmers and prepared to meet the high standards that your canine deserves. Millet is also a healthy source of carbohydrates for most canine and is easy to digest.
Inception® Recipe for dogs is formulated to meet the nutritional levels established by the Association of American Feed Control Officials (AAFCO) Dog Food Nutrient Profiles for all life stages, except the growth of large size dogs (70 pounds or more as an adult).
Available in 12 oz treats
Also available in 4 lbs, 13.5 lbs, 27 lbs, 13 oz can
The whitefish in the Inception® Fish recipe comes from the fresh waters of the evergreen state of Washington, where the fish are thriving and healthy. The catfish come from the productive roaring rivers of Georgia, where catfish are very popular and plentiful.

INGREDIENTS
GUARANTEED ANALYSIS
Ocean whitefish, fish broth, oats, natural fish flavor, calcium carbonate, tricalcium phosphate, agar-agar, vitamins (vitamin A supplement, vitamin E supplement, niacin supplement, d-calcium pantothenate, thiamine mononitrate, pyridoxine hydrochloride, riboflavin supplement, folic acid, vitamin B12 supplement), salt, choline chloride, minerals (zinc proteinate, iron proteinate, copper proteinate, manganese proteinate, sodium selenite, calcium iodate) taurine, potassium chloride
Calorie Content
Metabolizable Energy (calculated)
3,700 kcals per kg, 421 kcals per cup
Crude Protein
Crude Fat
Crude Fiber
Moisture
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8% min 3.5% min 2% max 78% max
FEEDING GUIDELINE
Weight of Dog
(lbs)
10 or less
Toy (18 lbs)
Small (25 lbs)
Medium (50 lbs)
Large (80 lbs)
Giant (100 lbs)
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Serving Size
(Adult)*
1/2 - 3/4 can
1 - 1 1/4 can
1 1/4 - 1 1/2 can
2 1/2 - 2 3/4 can
3 - 3 3/4 can
3 1/2 - 4 1/2 can
Note: Feeding amounts may vary by breed, activity level, temperament & elimate.
Puppy Feed up to twice the adult amount per day.
Gestation & Lactating Feed up to three times the adult amount per day.
For combination Feeding Feed 1/3 cup less dry food for every 1/2 can of wet food.
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Serve at room temperature
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Freshwater should be available at all times
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A reduction in food intake is recommended for less active and older dogs
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Any unused portion should be covered and refrigerated